Scenario: a user is shopping using a price comparison app that boasts “real-time” pricing on items. As they are checking the price of an item, something goes wrong. The problem is unknown. Challenge: write a message that informs the user that they cannot access the app right now. You cannot specify « why » the app doesn’t work,… Continue reading Daily UX Writing – day 14
Tag: uxdesign
Daily UX Writing – day 13
Scenario: A short-haul truck driver has a phone app that monitors his route, schedule, fuel & deliveries. He has 6 more deliveries before stopping for fuel and lunch. Due to unexpected traffic, he’s behind schedule. He can choose to stay on his planned route for a few more stops, but risk running low on fuel… Continue reading Daily UX Writing – day 13
Daily UX Writing – day 12
Scenario: A user is creating an account. When they come to the step where they are asked to enter their name, they get an error message. A fraud detection software thinks their name is fake—but it’s wrong 5% of the time. Challenge: Write an error message that prompts them to fix the error without shaming them… Continue reading Daily UX Writing – day 12
Daily UX Writing – day 11
Scenario: An elderly user is doing a Google search to find an easy way to buy contact lenses online. Challenge: Write a title and meta description for a website that sells subscription contact lenses delivered to a user every 30 days—convince them to try it. Title: 60 characters maxMeta Description: 160 characters max Buying contact lenses has… Continue reading Daily UX Writing – day 11
Daily UX Writing – day 10
Scenario: The user is trying to view a website to help them buy a car. But, the content can’t load without the user’s location. They need to enter their ZIP code and first name. Challenge: Ask them where they live and who they are without sounding like you’re unnecessarily mining their data. Headline: 25 charactersBody: 45 charactersButton: 15… Continue reading Daily UX Writing – day 10
Daily UX Writing – day 9
Scenario: The user is trying to rent a car using an application but the credit card on file has expired. Challenge: Write them an error message so that they can correct the problem. Headline: 30 charactersBody: 45 characters My take on it : This credit card is expired Update expiry date or use another credit card… Continue reading Daily UX Writing – day 9
Daily UX Writing – day 8
Scenario: The user is a casual music fan and (on occasion) goes to live concerts. They have a music player app on their phone. Challenge: Tell the user that one of their favorite bands is playing live in their town. How would you compel them to want to go? Headline: 30 characters maxBody: 45 characters… Continue reading Daily UX Writing – day 8
Daily UX Writing – day 7
Scenario: A sports fan is at a wedding while their favorite team is playing against their arch-rivals. Their team scores. Challenge: How would you, quickly, let the sports fan know about the latest play, the current score, and the key players? Write it. Headline: 30 characters max Body: 45 characters max 1-0 for XXX team Penalty marked… Continue reading Daily UX Writing – day 7
Daily UX Writing – day 6
Scenario: It’s Monday. A user has just gotten into their car to drive to work. They plug their phone into the car and start driving. Challenge: How would you let the user know there’s a fire happening in a nearby town that is causing road closures? The effect on their commute is unknown, but there is a… Continue reading Daily UX Writing – day 6
Daily UX Writing – day 5
The prop : Scenario: The user works in graphic design. While critiquing a design in a mobile app, their phone abruptly turns off. When they restart the phone, they reopen the app. Challenge: Write a message that the user will read immediately upon opening the app. What do they need to know? What steps (if any)… Continue reading Daily UX Writing – day 5